Search engines conduct internal optimization of both new websites and websites that have already been indexed. The procedure to bring the resource in line with the search engine requirements is carried out in several stages:

• complex analysis of the entire site content;
• errors elimination in the website code;
• CPU writing;
• internal page re-linking;
• semantic core;
• content optimization;
• image optimization;
• description, title, keyword inwriting;
• sitemap.txt, robots.txt draw up;
• concealed some parts of website indexing.